| This program prepares
students for management, processing, distribution and marketing
within the food industry from the retailer to the consumer.
The program requires 41 hours in Agriculture and/or Family and
Consumer Sciences and 19-20 hours in the College of Business and
College of Arts and Sciences. The following courses provide a
strong foundation and understanding of the food industry:
Foods of Animal Origin (Ag 271)
Concepts of food-animal products (meat, dairy, eggs) including
their nutritive value, packaging, marketing chain, and value-added
technology.
Food Industry Marketing and Strategic Management (Ag
317)
Marketing management and decision-making as they relate
to corporate and cooperative marketing and strategic problem solving
in the food industry.
Food Industry Marketing and Strategic Management II
(FCS 332)
Advanced application of marketing and management concepts
as they relate to the promotion of the multi-faceted food industry.
View the
Undergraduate
Catalog for complete program requirements and course descriptions.
Suggested plan of
study
Academic
and social opportunities
Employment Outlook
The food industry is a major component of the U.S. economy. Specifically,
the nutrition and food industry accounts for about 20% of total
U.S. employment and $1 out of every $3 in retail sales in the
U.S. The greatest growth potential for employment opportunities
is projected to be in the fields of marketing, merchandising and
sales particularly in the food distribution system. Food and nutrition
experts may benefit from these opportunities especially as the
U.S. economy is expected to grow faster than average for all service-oriented
occupations, especially management and hospitality.
The program is specifically designed to prepare students for
employment opportunities in these areas, with specific concentrations
focusing respectively on food and nutrition management and retail
to consumer marketing and merchandising.
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